Uncertainty is a constant in life, and the existentialist approach is the school of thought that confronts them head-on. Popularised by thinkers like the existentialist duo Sartre and Beauvoir, existentialism explores significant issues about freedom, purpose, and being true to oneself. In today’s complex times, it offers a powerful framework for handling personal struggles.
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A core tenet of this philosophy is the idea that life’s meaning isn’t predefined—we define it individually. This can appear intimidating, but it’s also deeply encouraging. Whether you’re facing a career crossroads or questioning your purpose, this perspective teaches us that we have the power to small business philosophy shape our journey and the obligation to craft our future.
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This way of thinking also focuses on living authentically—living true to your values and rejecting societal pressures to conform. In an age of curated social media lives and relentless competition, this message is more relevant than ever. By applying existential principles, we can face the unknown with courage, find meaning in our actions, and live with a greater sense of purpose and fulfilment.
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